| The
customer "client" is the person who is hiring you
to create the digital media. Clients are hard to come by,
once you have a client try to keep them by always give them
the best product. For the fours years I was working within
the digital media business, I had the same clients come back
year after year. Relationships is the key to good business. |
- The customer
is always right. Give the client exactly what they
want. The greatest problem in this business is that
artist "people creating the digital media" think
they know what the client will like. Wrong.
- Educating
the client on the time it take to complete a project.
Many clients think that since it is done on computer
that it doesn't take much time to create, or changes
are easy to do. Wrong.
- Always have
good relationship with client because the best way to
get new business is from referrals from existing
clients.
- Always keep
the client involved throughout the creation of a product.
Get approval of milestones in the production.
- Advice -
in a design meeting with a client, never give them more
than 3 choices of a design ideas. The designer "you" is
the expert and needs to help the client to make design
decisions.
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This is the best book for learning how to deal with clients. This
is from the Graphic
Artist Guild.
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